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It’s a scary prospect, and one many small business owners shelve into the far recesses of their minds. Out of sight, out of mind right? But when it happens, it’s…

A website might seem like an inanimate object, but it is the farthest thing from. Underneath its pretty digital surface, a website consists of many moving parts, such as web hosting,…

Launching a new website is a pretty pivotal and exciting moment. The start of this journey probably dates back quite a few months ago, and it’s understandable you’re ready to…

What is Google Analytics 4? Google Analytics 4 (GA4) is Google’s 1.8 billion account user answer to the rise in concern over privacy and the complete restriction of cookies by…

There’s a saying ‘people might not remember what you say, but they’ll remember how you made them feel’. The same goes for your website, and the ‘experience’ it provides your…

Capture and attention are integral to high conversions and engagement for a website. Mastering this is a crucial step towards creating a website that is memorable and stands out to…

NetSuite LightCMS End of Life Confirmed – 31 May 2020. The recent ‘end-of-life’ announcement released by the LightCMS team has come as a shock to many. LightCMS will continue to…

When the new age of digital sprung up upon us, so did a whole array of new lingo. You might have seen the term ‘CRO’ surfacing more persistently. An abbreviation…

Entering the wonderful world of eCommerce? Giving the traditional brick-and-mortar stores a run for their money, eCommerce is truly a great opportunity to rake it in, but there’s more than…

You’ve finally decided, you’re ready for a website, maybe with a gentle nudge from your business mentor, or a simple case of peer pressure – in the age of digital,…